University of Cambridge Online Cambridge Advance Online

Product-Technology Roadmapping

Learn and apply key principles of roadmapping as an efficient approach for product and technology strategy.

CPD Certified 48 hours

This course equals 48 hours of CPD time

  • Duration

    6 weeks

  • Commitment

    8 hours per week

  • Price

    US$2,550

  • Study mode

    Tutor guided

  • Certificate of Achievement

    Evidence your learning with a Certificate of Achievement from the University of Cambridge on successful completion.

    • Start

      17 April 2023

    • Finish

      29 May 2023

    • Enrol by

      11 April 2023

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Discover more about this course from the expert(s) behind it

Course overview

Discover how you can use roadmapping to ensure technological decisions and developments are aligned with product and business plans. Learn how to overcome complex challenges using a process that has been successfully tried and tested in a variety of industries.

This course will enable you to successfully support technology strategy, facilitate the timely development and integration of technologies into new products and services, and identify gaps in the market. The course will be highly interactive, and you will be encouraged, through collaborative workshops, peer interaction and under the guidance of our subject experts, to develop your own product-technology roadmap.

What will I learn?

By the end of the course, you will have a complete understanding of the roadmapping process, including how to:

  • analyse external market and internal business needs and drivers
  • categorise and prioritise key market segments
  • strategically align and identify knowledge gaps
  • identify product features, functions, and attributes
  • produce a product or service release strategy
  • identify and prioritise technology solutions
  • produce a roadmap and link it to market, product, and technology perspectives.

Who is this course for?

This course is applicable to the following roles in most businesses and industries:

  • product, technology, and innovation managers
  • product designers
  • chief technology and information officers
  • any stakeholder who is tasked with creating product, service and technology roadmaps.

What will I get on completion?

Evidence your learning with a Certificate of Achievement from the University of Cambridge on successful completion.

University of Cambridge course leads

Course dates

  • 2023

    17 Apr - 29 May

    Places available

    Enrol by 11 Apr

Requirements

Materials & equipment

What our learners are saying

The course has really enhanced my understanding of roadmapping and the tools and techniques associated with it. It has helped me think in a new way about how roadmapping can be used in my team and different ways it can be incorporated into strategic planning.

It's hugely helpful to have such a clear, logical structure to take forward.

After having little to no real experience in roadmap development, I am taking away a full set of new...

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