Leveraging Big Data for Business Intelligence

Learn how to make data-driven decisions using big data, data science and machine learning.

  • Duration

    6 weeks

  • Commitment

    6-8 hours per week

  • Price


  • Study mode

    Tutor guided

  • Certificate of Achievement

    Evidence your learning with a Certificate of Achievement from the University of Cambridge on successful completion.

    • Start

      30 January 2023

    • Finish

      13 March 2023

    • Enrol by

      23 January 2023

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Discover more about this course from the expert(s) behind it

Course overview

Making data-driven decisions to stay ahead of the curve is imperative to the success of any business. In this course, you will learn how to understand big data, user-driven events, data science techniques and machine learning and apply this in order to inform successful product feature development and strategic business solutions.

This course takes a practical approach using BigQuery and Colab notebook to identify how you can recognise business problems, obtain data as the building blocks of problem-solving, and how to use data science techniques to help understand, build and validate possible solutions. You will be able to apply your learning immediately in the workplace, making proactive changes that secure strategic and financial success based on real data.

What will I learn?

  • communicate data-driven decisions with authority to key stakeholders
  • determine the main components of Big Data, Data Science and Machine Learning and how they work in a practical web tech environment
  • undertake data analysis, data cleansing and data visualisation for data-driven product development to resolve strategic business issues
  • interpret what the tools are telling you in terms of data trends and how to modify your approach
  • strategically apply a range of data tools and methods to analyse and resolve common business issues.

Study commitments

  • 6-8 hours per week

Who is this course for?

This course will be useful for any professional looking to obtain data skills, but specifically the following:

  • product owners or managers
  • technical product owners or managers
  • data product owners or managers
  • AI product owners or managers
  • software engineers.

What will I get on completion?

Evidence your learning with a Certificate of Achievement from the University of Cambridge on successful completion.

University of Cambridge course lead

  • Russell Hunter

    PhD Computational Neuroscience

    Russell is a Senior Software Engineer and a researcher at the University of Cambridge.

Course dates

  • 2023

    30 Jan - 13 Mar

    Places available

    Enrol by 23 Jan


Materials & equipment

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